FIFA bans players from wearing Beats by Dre headphones at the World Cup

You may have noticed U.S. midfielder Michael Bradley sporting a pair of black Beats By Dre prior to the national team’s first group game against Ghana, but it’s probably the last time you’ll see them.

Due to a licensing deal with Sony, FIFA has banned players from wearing rival headphones like Beats while they’re at official World Cup venues. According to Reuters, Sony sent every player a free pair of headphones to wear instead.


Earlier this month, Beats by Dre released a 5-minute movie on YouTube featuring stars like Neymar, Mario Götze, Jozy Altidore, and Chicharito.